THE STORY

​

Indigo is on a mission to enrich the lives of Canadians through books filled with knowledge and fresh perspective, kids toys that are so much more than just play things, and gift ideas that inspire conversation and connection. We’re helping this beloved Canadian retailer bring its unique brand story to life and establish itself as Canada’s cultural department store.

WHAT WE DID

​

Brand Strategy

Copy Writing

Art Direction

Photography Direction

​

​

FALL

CHRISTMAS

FATHER'S DAY

SUMMER